March 5, 2012 TXAD

Two Texas RV parks build .mobi websites

FORT WORTH, Texas — TXAD Internet Services, a division of Texas Advertising, recently went live with two more websites built exclusively for smart phones like the iPhone and Droid systems. Lubbock RV Park and Spring Creek Marina and RV are the latest TXAD clients to add a .mobi website to their online marketing strategy.

Users visiting www.LubbockRV.com or www.SpringCreekMarina-RV.com on any smart phone, can see they now offer fully optimized websites for iPhones, Blackberries, and any Droid-powered device. According to comScore.com, as of last year more than 82 million people in the United States use a smart phone.

“The difference between a standard website and a website optimized for smart phones (.mobi) is the layout and functionality. .mobi websites have less images and don’t take nearly as much time to download,” said Michael Moore, general manager of Texas Advertising. “People on their smart phone are most likely on the road and don’t have access to wireless Internet or a desktop to download the full website.:

“When I recently had my standard website rebuilt by TXAD Internet Services, I knew how important it was for a .mobi website to go with it,” said Bob Kennedy, owner-operator of Lubbock RV Park. “I couldn’t be more pleased.”

The .mobi website is also preferred when businesses starting linking QR codes on their promotional products, said Moore.

“By scanning a QR code on a smart phone, the quicker the information is displayed, the better. Currently, all AGS Guest Guide clients, also a division of Texas Advertising, have or will have a QR code on each guest guide / site map that is marketed,” he explained.

TXAD Internet Services recently combined forces with AGS Internet Services to provide website design and hosting services. TXAD Internet Services, like AGS, is now a division of Texas Advertising which serves 806 RV parks and campgrounds in the United States and Canada.

For more information, call Moore at 817.426.9395 or visit www.TXADInternet.com.

SOURCE: Texas Advertising press release

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